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Embassies generally busy themselves promoting their own culture and values, spending a large sum of their financial resources inviting cultural troupes from the countries they represent. What if, in addition to promoting their own culture, they could promote the culture and talent of their host countries without committing major financial resources? Wouldn't it be a masterstroke in the practice of public diplomacy and economy of resources?
What is Gov 2.0? Gov 2.0 is all about a new culture of open governance, greater citizen involvement through the judicious use of web 2.0. Gov 2.0 is about interactive democracy against representative democracy, it is about open administration that involves citizens participation against closed administration and it is about spirit of voluntarily sharing information against closely guarding it.
India is an ancient civilization with five thousand years of recorded history. Over these long years Indians have perfected many cultural attributes that may be appealing to the rest of the world - what Joseph Nye likes to call 'soft power’. Some good examples of Indian soft power are Yoga, Bollywood, Ayurveda and the great Indian cuisine (including curry and chicken tikka).
India is fast becoming Asia's art and literary hub. India Art Summit and Jaipur Literary Festival are two significant art and literary events that took place back to back this January in India's capital Delhi and Jaipur respectively. Jaipur, also known as the Pink City, is located 281 kilometers from the national capital Delhi in the Western India state of Rajasthan.
The visit of Barack and Michelle Obama has left India mesmerized, especially Indian youth. The President and the First Lady share a great chemistry, mutual admiration and warmth, rare qualities among the world’s top political leaders, and could be an example for many here in India and across the world.
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