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Talking about Public Diplomacy In The Middle East

Nov 12, 2009

by

CAIRO --- I’ve spent the past week in Syria, Qatar, and Egypt, primarily to proselytize about public diplomacy. In Syria, in a Damascus University lecture (carried by Al Jazeera Live) and a lengthy interview on Syrian National Television, I made the case that Arab states do an exceptionally poor job of conducting public diplomacy and that their standing in the global political community suffers as a result. I made the same point in Qatar and Egypt, and in all three places I encountered little disagreement, even when I added that the only country in the region to do a decent job of public diplomacy is Israel.

As evidenced by questions from university students and others, there remains much puzzlement about the meaning and value of public diplomacy. A query from one student illustrated this: “If we have diplomatic relations with most of the countries in the world, how can you say that we have weak public diplomacy?”

Clearly, public diplomacy’s proponents have work to do to define the field and build a constituency. But some in the region, particularly directors of research centers and other scholars, recognize that public diplomacy could be a valuable tool in efforts to win greater political respect for the Arab world. I found considerable interest in developing research projects that might influence policy and foster collaboration with public diplomacy practitioners and scholars from outside the region.

Considering how the Arab world has often done damage to itself by embracing insularity, even these first stirrings of an appreciation of public diplomacy are encouraging. If appropriate initiatives are undertaken and partnerships developed, public diplomacy might begin to gain traction here.

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2 COMMENT(S)

If we have diplomatic

If we have diplomatic relations with most of the countries in the world, how can you say that we have weak public diplomacy?

Mike from social security California

Looking back, public

Looking back, public relations and vigorous advocacy are traditions that have roots in the founding of our country. Found a very interesting quotation by rapidshare SE -president George Washington once counseled that "as the structure of government gives force to public opinion, it is essential that public opinion be enlightened." Today, his advice should apply to U.S. efforts to win hearts and minds overseas. it's not an easy task, but very important.

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