The Image of US Companies Abroad: PR in Asia
Annenberg associate professor Craig Carroll hosted a roundtable discussion with Krishnamurthy Sriramesh and Cari Eggspuehler on the image of U.S. companies abroad, and PR in Asia.
Sriramesh is the author of the books "Global PR Handbook" and "PR in Asia." Cari Eggspuehler is the Executive Director of Business for Diplomatic Action. This is a USC Center for Public Diplomacy/Globus Event.
Books were available for purchase.