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State-owned broadcaster CCTV continues to launch foreign-language channels but their reach and influence are limited. The same is true for the news agency Xinhua, which is expanding its overseas footprint but is still a small and not especially well-regarded player in the global news world.

On 1 July 2010 Xinhua, the news agency of the People’s Republic of China (PRC), will launch a global 24-hour English-language television channel called China Network Corp (CNC). Trial broadcasts began on May 1.