The Philippine Chairmanship of ASEAN in 2017 is an opportune time to revive the National Branding Council proposal made by the Management Association of the Philippines (MAP) in 20121 to build the international image and reputation of the country. Nation Branding is an important tool in managing a country’s identity across the globe forming part of public diplomacy.

Attracting young talent is now a mounting task for leaders around the world and Seoul is no exception. That was the topic at a meeting of the Seoul International Business Advisory Council (SIBAC), a group of 25 volunteer advisors that gives the mayor policy recommendations, Friday.

The Korea Tourism Organization (KTO) in Vietnam and the Tourism Promotion Department of South Korea's Gyeongsangbuk-do Province organized an event promoting Gyeongsangbuk-do tourism in Ho Chi Minh City on October 26.

Young Chinese, including those in Hong Kong, must learn from history if they truly want to make the world a better place, says the founder of Shanghai’s first “comfort women” museum that opened at the weekend. “It’s always important to learn from history,” said Professor Su Zhiliang of Shanghai Normal University, who spent more than two decades researching the issue of comfort women 

The Seoul metropolitan government unveiled a copy of a sculpture symbolizing Copenhagen at a waterside park in Seoul on Monday as part of efforts to deepen its friendship and cooperation with the Danish capital. [...] Monday’s event, held as part of a cultural exchange program between Seoul and Copenhagen, came after the two sides set up a sculpture with an image of a historical and cultural Seoul relic

Noreum Machi, a South Korean musical troupe, enthralled the audience at a special event organized by the Embassy of the Republic of Korea and the Rawalpindi Arts Council (RAC). [...] Every October, the embassy organizes events to commemorate National Foundation Day and celebrate the bilateral relationship between South Korea and Pakistan.

Arirang Rhapsody, a cultural exchange exhibition featuring Chinese and South Korean artists, will open at the Korean Cultural Center and the Manet Art Museum in Beijing on Saturday. This marks the first time the exhibition, which debuted at the Jeju Museum of Contemporary Art in South Korea in July, has come to China. 

Leaders from Buddhist bodies in South Korea, China and Japan have expressed hope for peace and exchanges among the three Northeast Asian countries at an annual gathering in the eastern China city of Ningbo, a South Korean Buddhist organization said Thursday.