nation branding

Are Twitter "likes" indicative of meaningful relationships? A new study published in the International Journal of Communication proposes an alternative to measuring social media's impact on a country's nation brand. 

Mexican Foreign Service Diplomat Felipe Carrera explains how Cirque Du Soleil's Luzia helps foster understanding of Mexican culture. 

The Bureau International des Expositions interviews three experts to gain their insights into why World Expos are ideal venues for public diplomacy and nation branding.

August 17, 2018

This Week in PD, we share news on soft power, cultural diplomacy, nation branding and more.

August 10, 2018

This Week in PD, we share news on exchange diplomacy, nation branding, soft power and more.

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