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As the G20 summit in Beijing looms, the world’s great and upper-middleweight powers are primed for one of their best chances to flaunt, burnish and repair their global profiles. Canada has a steep hill to climb. [...] Trudeau has won the world over as few global leaders ever manage to.

The nation branding project will be discontinued in October in favour of an operation to promote the country. The announcement was made by Luxembourg's Secretary of State of the Economy at the opening of Luxembourg's first event dedicated to MICE (Meetings, Incentives, Conferences & Events) tourism.  

Bret Schafer is the recipient of this year's award.

About 30 million people of Indian origin form the global Indian diaspora. They wield economic, intellectual and political clout in several countries of the world. A number of Indian-origin politicians have become the rulers and political leaders in several countries. [...] The Indian diaspora abroad has a history going back to hundreds of years.

Justin Trudeau has had a number of careers: schoolteacher, snowboard instructor, and since last year, prime minister of Canada. Now he's an action hero. A new issue of Civil War II from Marvel Comics, being released Aug. 31, has Trudeau facing evil-doers in the halls of Canada's Parliament — and in the boxing ring.

The tide is turning for Ethiopia’s tourism industry, as the Ethiopian Ministry of Culture and Tourism recently announced it plan to triple the number of foreign visitors, to more than 2.5 million, by 2020, with an ultimate goal of making Ethiopia one of Africa’s top five tourist destinations [by 2020 says a journalist from Daily Mail.

The Malaysian embassy in Santiago has embarked on a Public Diplomacy Programme with a group of high school students [...] in an effort to further promote Malaysia, specifically in the region. Malaysian Ambassador to Chile, Datuk Dr Mohamad Rameez Yahaya, said that during the programme, the students got to know Malaysia better through video shows on tourism in Malaysia 

This series of events will draw international attention to the small, landlocked nation of 5.72 million. The World Nomad Games, in particular, will draw the kind of benign soft power attention most countries relish. The attention is much desired, especially when it comes with a potential boost to tourism in one of the region’s poorest states.

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